START YOUR SIDE HUSTLE IN A DAY

There has never been a better time to start a side hustle. People everywhere are taking their passions, natural abilities and skillsets and turning them into viable businesses and successful companies.

A side hustle is a job that you get paid for, in addition to your main job. It might be something that you do to make a little extra money on the side or perhaps your aim is to eventually make it your main hustle, going on to build a thriving company and career working for yourself, doing what you love.

Whichever way you lean, this course is here to help you get started.

WHAT WE’LL COVER—

GETTING CLEAR ON YOUR IDEA

In order for a business to be successful, you need to be clear about what you’re offering, who it’s for, what problem you’re solving or value that you’re adding to the lives of others. To kick us off, we’ll go over your idea so, it’s super clear so then we can make a plan to launch it out into the world!

Outcomes: Identifying gaps in the marketplace, refining your business ideas, testing your idea in the market place, getting ready to sell, your unique selling point/ difference, pitch practice

IDENTIFYING YOUR TARKET MARKET

The next steps is to get clear on who exactly will be buying your products and/or services. The most successful businesses understand deeply who they’re talking to why they want to capture their attention. If you understand your target market you can tailor your business offering to what they need.

Outcomes: Target market research, competitor analysis, market positioning

SETTING UP YOUR BUSINESS

Before we get too carried away in the fun stuff, we’re going to get your business foundations in place. We’ll go over all of the backend needs for your business to thrive as well as preparing your mindset, team and identifying what support you will need to help you go all the way.

Outcomes: Business structure and backend setup, insurances, systems and processes, outsourcing tasks, goals and timelines, mindset and self-belief, to-do lists, time management and planning

BRANDING AND DIGITAL PRESENCE

Branding tells your target audience what you stand for and how you’re going to help them. Now that we have the basics in place we can get to work on the creative side of things and build a brand that reflects what you’re trying to sell and ultimately speak to the audience you want to sell to.

Outcomes: Brand values, business name, logo, colours, tone of voice, website, images

PRICING & MONEY MINDSET

Next up, we’ll develop your financial documents to ensure that your business is viable and profitable. You’ll learn how to budget your startup costs, ongoing costs and calculate your pricing and business structure in order to make money in your business.

Outcomes: Financial structures, setting your pricing, confidence in your pricing, budgets, expenses and timelines for investing in your business

MARKETING AND BEYOND

Now that you’re ready to launch your business idea out into the world we’ll figure out the best marketing strategies suited to you and your business to attract more customers who are willing and able to invest in what you have to offer. We’ll develop a marketing plan to help you to find and connect with your audience and invite them to explore your offerings and ultimately buy from you.

Outcomes: Marketing plan, social media, passive income, goal setting, collaborations, pitching to your customers, copywriting, branding,

JOIN THE SQUAD—

THE DETAILS—

TIME

10:00AM —4:00PM

DATE

SATURDAY 9TH NOV 2024

PRICE

$500

LOCATION

THE COMMONS CHIPPENDALE

FREE BONUS CONTENT—

  • FREE HARD COPY OF ‘HOW TO START A SIDE HUSTLE’ BOOK

  • START YOUR SIDE HUSTLE ONLINE COURSE

  • MARKETING 101 EBOOK & WORKBOOK

  • THE FIRST AID KIT FOR YOUR BUSINESS

  • PITCHING TEMPLATE AND SCRIPT

  • JUST START - 5 PART AUDIO SERIES

  • ACCESS TO WORKSHOP SLIDES

  • RELEVANT NETWORKS AND RESOURCES

VALUED AT $400

CLIENTS & FRIENDS

Start before you’re ready or lose the chance

COACHING CLIENT FEEDBACK

  • Every conversation I have with Kay is expansive – and it's never JUST about business either! Her coaching style is practical, actionable and laser focused on getting me unstuck (no fluff at all!). I always walk away with ideas, a plan and she always follows up – which is exactly what you want from a business coach. If you've been sitting on an idea that just won't go away, Kay is the person to help you pull it out of your brain and put it out into the world!"

  • “Happy to inform you that I have raised my rates for this new FY. I'm so glad we covered that last time, you really called me out with my limiting belief. And I’m so glad I did it, it’s all about continuing to break that "ceiling" of what I can earn. I recently did a workshop with Google…”

  • I’ve been working with Kay since 2021 and during this time she’s helped me to own my zone, and be myself in business. Kaye is real, and straight up and has a supportive way of helping you to reconnect back in with the parts of business that matter. For me, this has been invaluable because there is so much noise amongst the entrepreneurial space right now Kaye’s no frills, grounded approach helped me to filter out the distractions and hone in on my skills.  Great business takes time, coupled with small actions and start-up creative as a resource creates a pillar to lean towards through the ebbs and flows of entrepreneurship. 

ABOUT YOUR COACH

Founder of StartUp Creative, and author of 'How to Start a Side Hustle' Kaylene Langford, will facilitate a live Masterclass to share her personal startup story and tips for getting your side hustle off the ground.

With over 10 years of experience as a business coach, course creator and program facilitation Kaylene has successfully started and built her own business and cultivated a community of 100K + entrepreneurs, freelancers, business owners and startups all around the globe. She'll be sharing her top lessons and advice as to how to get started on your idea and what it takes to build and scale a successful business. You'll walk away with practical tips on exactly where to start with your side hustle as well as lessons on refining your business idea, identifying your target market, marketing and business backend.

Join us for a 1 day Masterclass hosted by Kaylene where you'll get 1:1 support a chance to ask Kaylene specific questions to help ensure your startup success and walk away with a copy of her book How to Start a Side Hustle.