MAKE YOUR MARK
Your website isn’t just a placeholder—it’s your most powerful business tool. In partnership with Squarespace we’re hosting a three part free online masterclass series. You’ll learn how to best use your website and mailing list to own your online presence and grow your business outside of social media.
#1. How to get people to your website
Learn practical strategies to attract more visitors to your website, build a database of potential customers that you own outside of social media and the different ways in which you can build trust with your audience and show them around your website and business with automation tools.
● Understanding your target market with website analytics and online tools
● SEO and Blogging (free and paid)
● Sales funnels, content creation and call to action
● Link in bio
12-1pm AEST
Wednesday 7th May
#2. How to keep people coming back to your website
Now that you have people coming to your website, learn how to utilise online tools to stay in touch with your audience, answer their questions, keep them engaged and support them in making a decision to shop with you.
● Newsletter signup incentives
● Announcement bars
● Regular newsletters— setup and examples
● Sales pages
● FAQ, reviews and testimonials
12-1pm AEST
Wednesday 21st May
#3. How to convert website visitors into paying customers
Learn how to build trust with your audience and showcase your expertises to help you stand out in the marketplace and encourage your website visitors to get in touch and/or buy from you.
● Email sequences
● Showcasing your expertise
● Online shopping behaviour & automated emails
● Passive Income
12-1pm AEST
Wednesday 4th June